Behavioral Finance or Financial Therapy?

behavioral finance

Is behavioral finance the same as financial therapy? Listen to find out.

Your perception is your reality, regardless of what the facts suggest. When they were youngsters, my kid’s favorite TV show was Mythbusters. The host, Adam Savage, was known for saying, “I reject your reality and substitute my own.” He often said this in jest, but he was describing the human condition. This is especially true when it comes to money, where perceived risk is the risk you believe, whether that degree of risk really exists.

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Behavioral Finance or Financial Therapy?

About Rick Kahler:

Rick Kahler, MSFP,CFP ® , CFT-1™, CeFT ® , CCIM, president of Kahler Financial Group, is a life-long resident of Rapid City, SD. He began his professional career in 1973 selling and appraising real estate He founded Kahler Financial Group in 1981. He became the first fee-only Certified Financial Planner™ (CFP ® ) in South Dakota in 1983. In 2020 he became one of the first Certified Financial Therapist-Level I (CFT-I™,) in the nation.

His firm, specializing in the integration of investment advising, financial planning, financial coaching, and financial therapy, serving small business and real estate owners, professionals, and retirees, as well as individuals and families.

He served on and chaired the South Dakota Investment Council and served in leadership capacities with the Financial Planning Association and the National Association of Financial Planning Advisors. Kahler is also a nationally renowned speaker and educator. In 2003, National American University recognized Mr. Kahler with the Alumni Distinguished Service Award.

Interested in working with Rick Kahler, MSFP, CFP®, CFT-1™, CeFT®? Please go to our website, Book a Financial Therapist Appointment and fill out a request for a 30-minute free consultation.

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A podcast that blends the nuts and bolts of financial advice with the emotions that drive making them.

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